Siddharth Deswal's Blog

The weblog of Siddharth Deswal

Month: December 2015

A Framework For Building SaaS Products That Don’t Churn

When you say “reduce SaaS churn”, most people will immediately imagine tactics like drip email campaigns, great onboarding, customer marketing, gamification and automated alerts when users show signs of leaving.┬áBut this post is not about tactics. This post recognizes that users are smarter than any of the cute tricks we can come up with, and

Bitnami